BECOME THE CEO
OF YOUR CAREER
WITH FORBES COACHING
For ambitious leaders in Finance, Legal, ERC, HR, IT, and other corporate functions who are ready to gain clarity, confidence, and visibility to navigate career transitions and accelerate their impact.
IS THIS YOU?
Even the most experienced leaders face these challenges. With the right support, you can navigate them more effectively and move ahead with clarity, confidence, and visibility.
- I’ve stepped into a bigger role, but what if I’m not ready?
- The decisions I make now carry huge weight, and I feel the pressure.
- People expect me to have all the answers, but I don’t.
- By now, I thought I’d be further ahead in my career.
- The hardest part isn’t the work, it’s the people politics.
- I’m worried I’ll burn out if I keep going like this.
- I’m good at my job, but I want more clarity about what’s next.
- I deliver results, but I don’t always feel visible for the impact I make.
MEET ANDREW
I’m Andrew Forbes, an executive coach with a passion for helping ambitious leaders in corporate functions step into leadership, navigate career shifts, and gain clarity for their next chapter.
Over the past two decades, I’ve led transformation, leadership development, and team effectiveness initiatives at global organisations such as Diageo and Novartis. Today, I bring that experience into my coaching practice.
My approach combines strategy, human behaviour, and connection. This gives you the clarity, confidence, and visibility to make strong decisions, accelerate your impact, and be recognised for the value you bring.
20+
Years in global HR leadership
at Fortune 500
ICF Member
International Coaching
Federation
AoEC Certified
Academy of
Executive Coaching
Career Intelligence®
Licensed
Practitioner
SUPPORT DESIGNED
FOR LEADERS LIKE YOU
I believe every leader carries a vision for how their career and life could look. Sometimes it feels clear, other times it feels out of reach. I work with ambitious professionals to turn that vision into reality, helping you shape a career and life with clarity, confidence, and visibility.
- Find clarity in complexity: Uncover your strengths, values, and career drivers so you know exactly where to focus next.
- Step into leadership with courage: Whether it’s a promotion, a new role, or leading through change, I help you build presence and resilience.
- Grow with connection: Strengthen your influence, collaboration, and impact so you are recognised as a trusted leader.
- Navigate career transitions: From career pivots to stepping into senior roles, I guide you through change with strategy and empathy.
- Position yourself for opportunities: Drawing on my recruitment and HR experience, I help you showcase your value so you stand out for the roles and promotions you want.
WHAT MY CLIENTS SAY
Gareth Ayre
“He helped me present my real self, career story, and aspirations – with clarity and confidence.”
Having known Andrew from our time at Novartis, I knew he’d bring insight – but his executive coaching (The 4 Seas) went well beyond that. Through thoughtful challenge and reflection, he enabled me to articulate who I am and what I bring – simply and powerfully. He helped me present my real self, career story, and aspirations – with clarity and confidence.
Gareth Ayre
“He helped me present my real self, career story, and aspirations – with clarity and confidence.”
Having known Andrew from our time at Novartis, I knew he’d bring insight – but his executive coaching (The 4 Seas) went well beyond that. Through thoughtful challenge and reflection, he enabled me to articulate who I am and what I bring – simply and powerfully. He helped me present my real self, career story, and aspirations – with clarity and confidence.
Gareth Ayre
“He helped me present my real self, career story, and aspirations – with clarity and confidence.”
Having known Andrew from our time at Novartis, I knew he’d bring insight – but his executive coaching (The 4 Seas) went well beyond that. Through thoughtful challenge and reflection, he enabled me to articulate who I am and what I bring – simply and powerfully. He helped me present my real self, career story, and aspirations – with clarity and confidence.
MY PROVEN APPROACH
Free Chemistry Call
This is a chance for us to connect, talk through your goals and challenges, and see if my approach feels right for you. It’s also where I make sure I can support you effectively.
First Session
Together we set the direction, define priorities, and focus on the challenges or opportunities that matter most right now.
Ongoing Partnership
We meet at an agreed rhythm to build momentum, strengthen your capabilities, and achieve the results that move your career forward.
Celebrating Win
We pause to recognise your progress, capture key learnings, and set new goals. Many clients choose to continue their coaching journey to sustain clarity, confidence, and visibility at every stage.
READY TO TAKE THE NEXT STEP
IN YOUR CAREER?
1. Choose a time
Pick a slot that works best for you, and I’ll confirm our call.
2. Share a little context
Before we meet, I’ll invite you to answer a few short questions so we can make the most of our time together.
3. Chemistry Call
In our call, we’ll explore your goals and challenges, discuss how coaching works, and see if we have the right chemistry to work together.
FREQUENTLY ASKED
QUESTIONS
How long does it take to see results from coaching?
Many clients start noticing shifts within the first few sessions, whether that is greater clarity on their goals, more confidence in decision-making, or immediate tools they can apply at work. Sustainable results typically build over a few months as we apply new strategies consistently.
What time commitment is needed to make progress?
Most coaching engagements involve 2 to 3 sessions per month, with space in between to reflect and apply what you have learned. Sessions usually run 60 to 90 minutes. Beyond that, the biggest commitment is your willingness to bring openness, focus, and follow-through.
What is the investment for executive coaching?
Coaching is an investment in your career and leadership impact. Packages vary depending on the length and intensity of engagement, and I will walk you through the options during our Chemistry Call. My aim is to make the value of coaching clear, so you feel confident about the return on your investment.
What happens in the first session?
In our first session, we set the direction for our work together. That includes clarifying your goals, defining what success looks like, and focusing on the most important challenges or opportunities you are facing. You will leave with greater clarity and a sense of momentum.
How long does a typical coaching engagement last?
Many leaders choose to work together for 3 to 6 months initially, and often extend to 12 months or more as they continue to see results. The duration depends on your goals. Some transitions are shorter, while others benefit from a longer-term partnership.
How is executive coaching different from mentoring or training?
Training provides knowledge, and mentoring offers advice based on someone else’s experience. Coaching is different. It is a tailored partnership that helps you uncover your own strengths, insights, and strategies. It is about creating clarity, building confidence, and increasing visibility in ways that are authentic to you.
How do I know if coaching is right for me?
If you are navigating a transition, seeking clarity about your next step, or want to accelerate your leadership impact, coaching is often a powerful catalyst. The best way to find out is through a Chemistry Call. It gives us a chance to connect, explore your goals, and decide together if it feels like the right fit.